New technology is exciting, but adopting it solely for the sake of adopting it does not always lead to success. The key to success is connecting new technology with your customers’ needs.

Our practice is focused on using design thinking techniques to connect everything back to the customer. Whether we are helping with your product roadmap or your go-to-market approach, the connection to both users and buyers is key to sustainable revenue growth.

At Tusker Advisory, we assist companies of all sizes with various aspects of product management and strategy, including roadmap development, packaging, go-to-market strategies, routes-to-market/channel strategies, and product marketing. We also help with M&A strategy and due diligence for both buyers and sellers.

We work across all verticals, with a specialization in financial services and payments, as well as expertise in digital identity and fraud.